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Legends of the Brand

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During the challenges of Covid & lockdowns this past year; like many who yearn for the slopes and time in the mountains - I also missed the community of people and individuals I work & have contact with. In my role as the Snowsports Hardware Buyer at Snow+Rock; I had a wonderful opportunity to meet so many amazing people and connect with so many wonderful Brands. Our initial common connection may have been on a professional basis, but I wanted to learn more about the brand and company they work with or started and their journey. Being afforded these connections & relationships with leading figures and companies, it is a chance to move beyond traditional marketing communications and share with listeners some of the “Why” of the people and brands we know and use ( and some we don’t know) to help add depth to the products and services on offer.

Find full episodes of this show HERE.

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